mortarandpixel » consumer

What Kevin Smith means for the future of PR

Mickey Slater — Tue, 16 Feb 2010 22:17:46 +0000

Read this line in an article today, another reason why in customer service you need to treat everyone special..

Nobody walks around with a Twitter follower count or blog URL painted on his or her forehead, and many extremely popular bloggers still live in relative physical anonymity, which means that the customer relations business is like a game of Minesweeper–you can never be sure what might blow up in your face.

This line came in response to the recent blowup when Southwest airlines kicked a passenger off their plane for being too fat. And as it were, this overweight individual was actor, director, writer, blogger Kevin Smith.

Full story

Notepod: The sketchbook for your app ideas

Mickey Slater — Tue, 16 Feb 2010 19:51:08 +0000

Sketchbook in the shape of an iPhone or iPad, sure!

If you still love doodling with pencil and paper, and who doesn’t, these pads are a great way to map out your next project.

The front of both sizes is set up to match the bezel of a popular mobile computing device, while the back is ruled with a light 6mm grid, perfect for writing notes or jotting down the phone number of a hot geek.

Notepod: The sketchbook for your app ideas.

Is the Kindle Destined for SkyMall?

Mickey Slater — Thu, 17 Sep 2009 19:48:32 +0000

Robert Fabricant has taken a business approach in an attempt to find out if the Kindle has any chance of success.This is not a ‘Is this device cool’ type of article, but looks at different strategies and applies them to the Kindle.

The TiVo Strategy
The iTunes Strategy
The Wii Strategy
The App Store Strategy
The MySpace Strategy

Full Article Is the Kindle Destined for SkyMall? | Blog | design mind.

Augmented Reality Baseball Cards

Mickey Slater — Thu, 02 Apr 2009 22:27:09 +0000

Just released with select TOPPS 2009 baseball cards — augmented reality trading cards that literally bring players to life right on top of the card.

The last time I cared about Baseball cards I was a pre-teen, but that has just changed as these new augmented reality cards are pretty amazing. Hold one of them these seemingly normal cards up in front of your webcam and the character comes to life. Place the card on your desk and you can play a game with him.

The technology driving this is developed by Total Immersion and has already been put to use in some commercial applications, but this is the first time I have seen it integrated at the consumer level. Very exciting.

What I want to see next is some interaction between two or more ‘players’ on the screen at the same time.

See the new Baseball cards in action

Update I was going to save this for a later post, but due to some conversations with @aDogNamedPants here is a future AR game, which is awesome.