09-17-2009

Social Listening + Team Community

Jive Software has integrated Radian 6′s social listening services into their community software and wrapping it up in a neat package called theĀ  Jive Market Engagement Solution.

Relevant tweets, blog posts, comments in a traditional news website, or trend reports can be pulled directly into a team community with designated places for specific topics and focus areas from the brand monitoring tool (such as competitors, industries, or product lines).

The team community is now the central place where virtual, topic-specific “war rooms” engage the broader team and facilitate collaborative decision-making.

Sounds like a pretty cool tool, love to see it in action sometime.

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